What data should I expect to see immediately after connecting a new account?

After connecting a marketplace account to MerchantSpring, data will begin appearing in stages rather than all at once. This is because different datasets are retrieved and processed separately.

In most cases, sales and order data appear first, followed by more complex datasets such as financial data, advertising metrics, and profitability calculations.

What Appears First

Typically:

• Orders and sales data → first
• Product catalog → shortly after
• Advertising data → delayed
• Financial data → delayed further

Why This Happens

Different Data Sources

Each dataset comes from a different API endpoint with different refresh speeds.

Processing Requirements

Some data (especially profitability) requires combining multiple datasets.

Marketplace Delays

Platforms like Amazon delay certain datasets such as:

• traffic & conversion

• financial events

• advertising attribution

Notes

• Initial data may appear incomplete
• Reports will stabilise over time
• Full accuracy is typically reached after all datasets sync