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What is “Profitability by Custom Groups” for Amazon?
Learn how Profitability by Custom Groups works in MerchantSpring and how to analyse performance by your own product groupings.
“Profitability by Custom Groups” is a feature in MerchantSpring that allows you to analyse financial performance and advertising metrics based on your own product groupings.
Instead of viewing data at an individual product level, this feature enables you to aggregate and analyse performance across meaningful business categories—such as product lines, brands, or strategic segments.
What You Can Do
With this feature, you can:
- Analyse profit and loss at a group level
- Combine revenue, costs, and advertising data in one view
- Evaluate how different product segments contribute to overall performance
- Use existing Product Groups already defined in MerchantSpring
Key Benefits
Better Business-Level Insights
Understand which categories or product groups are driving profitability, rather than focusing only on individual SKUs.
Aligned Reporting Structure
Match reporting to your internal business structure (e.g. categories, brands, regions).
Combined Performance View
See both:
-
profitability metrics
-
advertising performance
in a single, unified report.
How It Works
- Uses your existing Product Groups
- Aggregates data across all products within each group
- Applies the same financial and advertising logic used in standard reports
Current Limitations
- CSV export functionality is still in development
- Navigation between group views may be enhanced in future updates
- Some advanced filtering or drill-down capabilities may be limited
Notes
- Accuracy depends on how well Product Groups are structured
- Ensure products are correctly assigned to groups
- Use consistent grouping logic for meaningful comparisons